Bringing Innovation into a New Practice with the Light Adjustable Lens™ featuring Brett Mueller, DO, PhD

Brett Mueller, DO, PhD, PCEO, reflects on the first 6 months of integrating the Light Adjustable Lens (LAL®) at Mueller Vision. Dr. Muller shares how the Light Adjustable Lens technology has helped differentiate his brand-new practice and why it was one of his key first investments. By dedicating one block during the week to Light […]
Beyond Outcomes: A Business Case for the Light Adjustable Lens™ with Neel Vaidya, MD, MPH, MBA

Neel S. Vaidya, MD, MPH, stays at the forefront of clinical practice by adopting new technologies like the Light Adjustable Lens™ (LAL®). Dr. Vaidya shares his decision-making process, which involves evaluating the business model, workflow, and implementation, and positioning strategy to ensure the Light Adjustable Lens complements, rather than takes away from, existing offerings. He […]
Strategic Approach to Integrating the Light Adjustable Lens™ with Satya V.S. Reddy, MD

Satya V.S. Reddy, MD, was the first in his market to implement Light Adjustable Lens™ (LAL®) technology. His approach included careful decision-making and logistical planning, such as staggering appointments for Light Delivery Device™ (LDD™) treatments. Dr. Reddy notes that both patients and doctors helped create local buzz about the customization of Light Adjustable Lens surgery. […]